From Mike
Dear Dr. Brew,
The one nagging question that no one has ever definitively answered: why a "cup" of coffee is 5 ounces.My theory has been that's what grandma's china tea cups hold.
Is there another answer?
Thanks,
Mike
Answer
Serving size has always been a marketing mystery to me as well. As I learned to cook, a cup by volume was 8 fluid ounces. It's likely a cup at home held 8 ounces and was filled with 6 ounces for room to add cream and sugar. During my 30 plus years involved with beverage equipment and preparation I have heard the serving size/volume at both 5 and 6 ounces (never 8). My educated guess is that the number comes from a division of the final liquid yield of beverage.
As an example: If 68 ounces of water were dispensed over 4 ounces of ground coffee, the finished yield of brewed beverage (one ounce of coffee absorbs approximately two ounces of water) would be approximately 60 ounces. This is easily divided as 5 -12 ounce servings, 6 -10 ounce servings, 10 - 6 ounce servings, or 12 - 5 ounce servings to determine a cost per serving.
And Grandmother's tea cup started it all.
Happy Brewing,
Dr. Brew
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